Post by Station Master on Feb 18, 2010 12:07:42 GMT -5
Got this off of Toymania.com. This looks amazing!!! ;D
sher-Price on Board to Launch New Thomas & Friends™ Toys at Toy Fair 2010
#1 Toy Manufacturer Brings Magic to the #1 Preschool Toy Brand With Innovative Collection of Engines, Playsets and Preschool Products
NEW YORK -- February 10, 2010 -- The world's leading preschool toy manufacturer teams up with the world's number one preschool brand as Fisher-Price, Inc. (a subsidiary of Mattel, Inc.), begins a Really Useful 2010 at New York Toy Fair as the global master toy licensee for Thomas & Friends™. Under its familiar and trusted red scalloped logo, Fisher-Price will unveil an exciting new collection of innovative Thomas & Friends tracksets, playsets, talking engines and preschool items that are sure to capture kids' imaginations.
"We are thrilled to partner with HIT Entertainment to develop toys for the beloved Thomas & Friends brand," said Gina Sirard, vice president of marketing for Fisher-Price. "It's exciting to have this opportunity to translate the true essence and magic of one of preschoolers' favorite characters just as the brand celebrates its 65th year. It's an exciting time to get on board as Thomas and his friends from the Island of Sodor evolve to CG animation and speak in their own voices for very first time!"
The first of the new Fisher-Price products will be pulling out of the station this spring in a collection of all-new Take-n-Play™ portable playsets featuring truly innovative track that unfolds out of the playset, all in one piece – so that there are no small pieces to lose. As Thomas and his friends are now speaking in their own voices for the first time on the new Thomas & Friends DVDs, website and television series around the world, talking die-cast engines are also on track for this spring. Each features a light, and fun train sounds and phrases straight from the Island of Sodor.
This fall will see the debut of some of the most innovative Thomas & Friends products to date:
As part of the Trackmaster line the Zip, Zoom & Logging Adventure™ Playset captures the thrill and excitement of the direct-to-DVD release Misty Island Rescue. Boys will be able to act out their favorite scenes with the playset's motorized Thomas engine and all-new action features including a never-been-done-before zip line and motorized logging mill. Age: 3+/ Price: $59.99
sher-Price on Board to Launch New Thomas & Friends™ Toys at Toy Fair 2010
#1 Toy Manufacturer Brings Magic to the #1 Preschool Toy Brand With Innovative Collection of Engines, Playsets and Preschool Products
NEW YORK -- February 10, 2010 -- The world's leading preschool toy manufacturer teams up with the world's number one preschool brand as Fisher-Price, Inc. (a subsidiary of Mattel, Inc.), begins a Really Useful 2010 at New York Toy Fair as the global master toy licensee for Thomas & Friends™. Under its familiar and trusted red scalloped logo, Fisher-Price will unveil an exciting new collection of innovative Thomas & Friends tracksets, playsets, talking engines and preschool items that are sure to capture kids' imaginations.
"We are thrilled to partner with HIT Entertainment to develop toys for the beloved Thomas & Friends brand," said Gina Sirard, vice president of marketing for Fisher-Price. "It's exciting to have this opportunity to translate the true essence and magic of one of preschoolers' favorite characters just as the brand celebrates its 65th year. It's an exciting time to get on board as Thomas and his friends from the Island of Sodor evolve to CG animation and speak in their own voices for very first time!"
The first of the new Fisher-Price products will be pulling out of the station this spring in a collection of all-new Take-n-Play™ portable playsets featuring truly innovative track that unfolds out of the playset, all in one piece – so that there are no small pieces to lose. As Thomas and his friends are now speaking in their own voices for the first time on the new Thomas & Friends DVDs, website and television series around the world, talking die-cast engines are also on track for this spring. Each features a light, and fun train sounds and phrases straight from the Island of Sodor.
This fall will see the debut of some of the most innovative Thomas & Friends products to date:
As part of the Trackmaster line the Zip, Zoom & Logging Adventure™ Playset captures the thrill and excitement of the direct-to-DVD release Misty Island Rescue. Boys will be able to act out their favorite scenes with the playset's motorized Thomas engine and all-new action features including a never-been-done-before zip line and motorized logging mill. Age: 3+/ Price: $59.99